How OneUp helped Strive increase revenue 2x while building a data-driven culture
Strive is a go-to-market talent partner for VC-backed tech startups across the globe. With offices in the UK and the US, Strive focuses on placing sales professionals, from Account Executives to CROs, within rapidly growing technology companies.

Recruitment
UK & USA
18 Reps
Vincere
Strive's Manual Reporting Process Created a Major Bottleneck
As a rapidly growing recruitment agency, Strive needed efficient performance tracking, a motivated team, and data-driven decision-making. However, Operations Director McKenzie was spending 15 hours per month manually compiling reports from their Vincere CRM. This time-consuming process limited real-time understanding of key metrics, delayed the identification of performance issues, and significantly impacted McKenzie's ability to focus on higher-value, strategic work.
The reliance on manual reporting, coupled with the limitations of Vincere's built-in reporting tools, created a significant bottleneck. The team lacked immediate access to clear, up-to-date performance data. This not only made it difficult for consultants to track their own progress, understand their strengths and weaknesses, and self-correct, but it also hindered management's ability to provide targeted coaching and support.
Inconsistent data logging within Vincere further compounded the problem, impacting the overall quality and reliability of their data. This lack of trust in the data made it difficult for Strive to make confident, informed decisions about resource allocation, strategy adjustments, and overall business direction, ultimately hindering their growth potential.
Strive Chose OneUp to Streamline Reporting and Empower Data-Driven Decisions
Strive needed a reporting solution that provided them with accurate, real-time data, was easy to use, and would integrate seamlessly with their existing Vincere CRM. They needed to improve data logging practices within their CRM and give their team clear visibility into their performance.
They decided to implement OneUp to overcome their reporting and CRM usage challenges.
OneUp's direct integration with Vincere and ability to view data in real-time were critical factors. The existing relationship with the team and OneUp's clear understanding of the recruitment sector, were also major factors in Strive's decision.
The user-friendly dashboards provided the ability to present clear, transparent, and dynamic information to the entire organisation – helping reps improve performance and senior management understand business performance.
The Strive team quickly embraced OneUp, drawn to its clarity and simplicity. Thanks to the dashboards, the team appreciated being able to see the instant impact of their work. It encourages a healthy, data-driven mindset.
OneUp stood out because of their strong understanding of the recruitment market.

Strive Achieved Dramatic Growth and Efficiency with OneUp
The implementation of OneUp has had a transformative impact on Strive's operations. By providing real-time access to key performance data and automating the reporting process, OneUp empowered Strive to make data-driven decisions, optimize their workflows, and significantly boost their recruitment activity.
For Operations Director McKenzie, this meant reclaiming 45 minutes each day previously spent on manual reporting – a time savings of nearly 200 hours per year – allowing her to focus on higher-value, strategic initiatives.
From Q3 2023 to Q3 2024, Strive saw significant improvements across key metrics. Full Qualifications (FQs) increased by an impressive 133%, demonstrating a greatly enhanced ability to source and identify top talent.
This, combined with a 116% increase in Candidate Job Pitches (CJPs), fueled a substantial rise in activity further down the pipeline, including an 81% increase in 1st Interviews Arranged.
These improvements in activity and efficiency contributed to a dramatic 97% increase in Total Revenue Booked, highlighting OneUp's impact on Strive's bottom line. OneUp also supported more consistent and complete use of their CRM, providing greater data accuracy.
OneUp became an essential part of daily operations, powering morning "flash" meetings, monthly business reviews, and motivating the sales team.
We can now make much better informed decisions. We can also coach and train people a lot more effectively by having such easy access to their performance.

116%
133%
81%
97%
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