Sales performance
Sales Gamification: Everything you need to know
How gamification boosts motivation, performance and engagement - plus the tactics and tools to level up your team.
9 min read
Make performance visible, engaging and motivating.
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Loved by 400+ customers around the world 💙
Top rated in all the right places
“OneUp has become indispensable, empowering our team leads to make data driven decisions.”
Richard F.
CEO | ★★★★★
Integrations
See all Integrations
Top rated in all the right places
“OneUp has become indispensable, empowering our team leads to make data driven decisions.”
Richard F.
CEO | ★★★★★
Sales gamification software
Build a floor that runs without you
Turn CRM activity into leaderboards, TV celebrations and competitions that run themselves - and run the floor.
Get a demo →
★★★★★
★★★★★
Trusted by 400+ recruitment agencies
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+ 18 more
A recruiter updates the CRM
A new activity, deal or stage gets logged
+ 18 more
02
OneUp updates within minutes
No exports, no manual entry, no waiting
03
The score updates in real time
Q3 revenue mission
£90k
Mission progress
30%
04
Logging becomes the reward
Seeing progress makes CRM updates more valuable, and round it goes...
Gamification software that syncs live CRM data
Never chase for CRM updates again
When calls, CVs and interviews feed a live competition, logging becomes rewarding - so admin gets tackled swiftly.
✓More activity captured, and sooner
✓CRM admin shifts from chore to fixing the score
✓Recruiters self-correct on the spot, not at month-end
OneUp Sales Gamification Software
4 ways OneUp fuels more wins
Leaderboards, leagues & missions
Competitions that run themselves
Your CRM, call and timesheets data feed live competitions automatically - so you can build a floor that runs without you.
TV celebrations
Big wins deserve a big screen
TVs light up the moment a deal lands, and a placement made by the London office gets the same cheer from the Dubai team.
Dashboards
Progress in plain sight
Pull leaderboards, leagues and missions into dashboards side-by-side with performance data.
Automations
Recognition on autopilot
Every result gets shouted about the second it lands - on the office TVs, in Microsoft Teams and in the platform - so celebrations are shared, and you never miss a win again.
How to get started with our sales gamification platform
Get up and running, fast.
Our sales gamification software connects natively with 30+ tools, which means your data is live in record time - with zero engineering effort on your side.
1
Step 01
Find the plan that fits
Tell us how you motivate your floor today and which behaviours you want to move. We match you to the plan that covers it, with onboarding fully included.
2
Step 02
We build it for you
Your Implementation Engineer connects your CRM, dialler and timesheets, builds every metric, creates your users and teams, and runs a full data check. Typical time to live is 2 to 4 weeks.*
3
Step 03
Support beyond launch
Our support team lives and breathes recruitment, and has the G2 Best Support award (2026) to prove it. With OneUp, your questions get answered by people who genuinely understand your world.
*Larger agencies may see longer implementation times, subject to operational complexity.
Real results across 400+ OneUp customers
+25%
Average revenue increase, year on year
Across every agency running OneUp
7 in 10
reps feel more in control of their performance with OneUp
96%
of recruiters log in to OneUp every single day
400+
agencies already run their floor on OneUp
Don’t just take our word for it
2x
qualified pipeline
In 12 months · +103% 1st interviews
“OneUp is helping people understand the value of why they’re putting data in - and what it means to them.”
Judith Pugh
Marketing Manager · Aspire
+80%
revenue per head
Better decisions, better coaching
“We now make much better, well-informed decisions, and coach and train people a lot more effectively.”
McKenzie Powell
Operations Director · Strive
+58%
total placements
Built into the daily routine
“It’s the first page I open in the morning, and the last I close at the end of the day.”
Benjamin Lee
Recruitment Consultant · PSR
★★★★★
Explore our integrations
Connect the tools you already love
OneUp connects to the CRMs, diallers and timesheet tools recruitment teams already run on - so calls, hours and placements all land in one live view.
Sales gamification is just the start...
Got questions about our sales gamification software?
Sales gamification software applies the mechanics of competition - leaderboards, points, missions and public recognition - to the everyday work of a sales or recruitment team. OneUp reads the activity already logged in your CRM (calls, CVs sent, interviews, placements) and turns it into live leagues and TV celebrations, so performance is visible in real time instead of reviewed at month-end.
OneUp has native, two-way connectors for 30+ recruitment CRMs and ATSs - including Bullhorn, JobAdder, Vincere, Salesforce, Mercury, Recruit CRM, Loxo, JobDiva and Firefish - plus diallers and comms tools like RingCentral, 8x8, Zoom Phone, Dialpad, Aircall, 3CX, Microsoft Teams and Slack. See the full list on our integrations page.
Yes. Live sales leaderboards are at the heart of OneUp. Rank individuals, desks, teams or whole offices on any metric your CRM captures, over any period you like - daily sprints through to quarterly leagues. Positions update the moment data lands, and every leaderboard can be broadcast to office TVs as well as viewed in-platform.
Because every competition runs on live CRM data, the same feed powers your dashboards. Managers can see activity against target by person, desk and office, spot ratio problems early (plenty of calls but no CVs out), compare periods, and take coaching conversations into a 1:1 with the numbers already in front of them.
Your CRM connects in minutes, and a dedicated Implementation Engineer handles your metrics for you. Most teams have screens live and the first competition running within 2 weeks, with onboarding included at no extra cost.
On G2, our customers report hitting 100% ROI within 4-5 months. Most of that comes from two places: more activity captured against every deal, and managers spending their time coaching rather than chasing data. Want a figure for your own floor? Try the ROI calculator.
Still have questions? Book a demo and we'll walk you through it.
Get started with OneUp sales gamification software
Ready to build a floor that runs without you?
Book a tailored walkthrough, or get a custom quote to share with your team.
Learn more about sales gamification
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